Entries by Debra Russell

An Idea is Only as Good as the Implementation

What is implementation? im·ple·men·ta·tion /impləmənˈtāSH(ə)n/ (noun) the process of putting a decision or plan into effect; execution. As a creative business owner who loves what you do, you are probably inundated with great ideas every day. You probably get them in the shower, as you’re driving, while you’re sweating on the treadmill. But how many […]

My Father Gave Me

Today is my Father’s 87th birthday.  He almost made it.  He died on July 15th. I post today, my first post since his passing, in honor of his birthday. My father was a tremendous influence on my life. I can’t even begin to detail all the gifts he gave me. I was honored to give […]

Innovate or Perish

[RANT] I am sick and tired of reading articles and blogposts that scream out “… doomsday – the sky is falling, the music industry is dead – it was killed by the internet. Blah, blah, frikkin’ blah!” Enough already!  It’s just so much crap!  The music industry isn’t dead.  IT’S CHANGED!  What’s dead are the […]

12 Days of Monetization via @cyberpr

Last month I was one of twelve guest bloggers for Ariel Hyatt’s CyberPR Music Business blog. Click here to read my article: 12 Days of Monetization: How Do You Get People to Buy Your Music? – Debra Russell [DAY 4] Stay tuned, there will a free e-book that is a compilation of the entire series. […]

Opportunity Overwhelm

I recently had a very interesting conversation with a client who called for some in-between-session support. He called because he was feeling completely stuck.  He was swamped with having so much to do, so many opportunities he could be taking advantage of, and he felt completely overwhelmed. He had no idea how to prioritize all […]