ArtistsMBA Track 1 – Vision, Goals, Plan

An Idea is Only as Good as the Implementation

What is implementation?

im·ple·men·ta·tion /impləmənˈtāSH(ə)n/ (noun)
the process of putting a decision or plan into effect; execution.

As a creative business owner who loves what you do, you are probably inundated with great ideas every day. You probably get them in the shower, as you’re driving, while you’re sweating on the treadmill. But how many of those great ideas do you put into action and see through to fruition?

That’s what I thought. I know, I know, it’s hard! You’re so busy running your business. It’s hard to find the time for something new. A new idea may require you to learn new skills to bring to fruition. It may involve getting help, spending money, investing time.

And new is scary. What if it doesn’t work out? How do you know if its the right idea at the right time?

Of course, there are no guarantees. But think about it. What if Steve Jobs had never moved forward on the iPod? What if Ford never invested in the assembly line? What if John Adams and Thomas Jefferson quit before writing the Declaration of Independence?

What world changing, business revolutionizing, life impacting idea have you set aside because you just don’t have time?

So, how do you, as a ridiculously busy entrepreneur make your ideas a reality?

“It is not always what we know or analyzed before we make a decision that makes it a great decision. It is what we do after we make the decision to implement and execute it that makes it a good decision.”

–William Pollard

Create the Structure for Implementation

idea, action, implementationIf you are not implementing ideas, it is likely because you don’t have an existing system or structure for taking an idea, developing that idea into a plan of action and then implementing that plan. So the seed of the idea floats around for awhile but doesn’t find the fertile ground to settle into and begin to grow.

Put a few simple structures into place and your ideas will have a place to land:

  • Have a notebook (online or a physical notebook) to record your ideas when they come to you.
  • Schedule time in your week – every week – to explore and develop new ideas. Back in the day (they aren’t doing this anymore, I don’t think) Google used to allow their employees to take 20% of their time to work on ideas. You don’t need to spend 20% of your time – but set aside an hour or two every week. It’s the quality and consistency more than the quantity of time that’s important.

Implement One Idea at a Time

I recommend serial monogamy when it comes to projects – 1 project at a time! Too many projects means you won’t effectively deliver on any of them. So pick one idea and for all the rest, keep them in your idea notebook for the future.

So how do you decide which idea to pursue?

  • Remember, you’re jotting down your ideas in your notebook – is there an idea you’ve written down more then once? Is there an idea that keeps popping up, over and over? That might be the first one to go with
  • Maybe go through your list and pick the one that seems most exciting, most shiny to you.
  • All your other ideas, go into the notebook for later. Keep writing them down – but don’t let them distract you.

Once you’ve picked your idea:

You may discover from this process alone that your idea isn’t really going to work. That’s OK – it’s not wasted effort. Because you will have learned a lot – and you may find a way to pivot your idea or this may open up other ideas or clarify ideas you’ve already had. Just pick the next idea and move forward.

Put Your Idea into Action

Once you’ve made the decision that this idea is the one you’re going to move forward on, make a specific schedule in your week for when you will work on it. Get coaching and support and most importantly get into action.

Let me know how you do in the comments!

Free Webinar

The Magic of Action – How to Implement the Right Action at the Right Time
April 25, 2017 at 2:00 PM (with replay available)
Register Now!

 

 

How to Implement the Learning

Artists MBA, Foundation ProgramThere is a lot to learn about how to succeed in your business – whether it’s Music, Art, Film, Dance. Here at the Artist’s Marketing & Business Academy, we strive to teach you all that you need to know to create the career of your dreams.

But it’s not enough to simply learn. Knowledge without implementation is worthless. You must put what you learn into action and sometimes it’s hard to see exactly how to do that.

It is not always what we know or analyzed before we make a decision that makes it a great decision. It is what we do after we make the decision to implement and execute it that makes it a good decision.

William Pollard

In this class you’ll discover:

  • How to overcome your blocks to implementation
  • How to prioritize which pieces to build first
  • How to plan your implementation
  • Where to get support for implementation

Joining the Artist’s Marketing & Business Academy was a great decision to learn how to succeed. Now get busy and implement what you are learning into your business!

Listen to the Class:

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Enroll in the Artists Marketing & Business Academy Foundation Program
to access the following classes today ($5 for first 10 days/$27 per month Tuition):

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Next Class:

S.P.E.C.I.A.L. Step 5: Implement the Plan

Artists MBA, Professional ProgramGET INTO ACTION – Finally

So, you’ve explored your starting point, created your vision of the ending point, explored all the ways to get there and created a plan. And now, finally, it’s time to put that plan into action!

In Step 5 of the S.P.E.C.I.A.L. Roadmap to Success, you implement the plan that came out of all the groundwork you laid in Steps 1-4.

In this class, we’ll explore:

  • How to build this into your already hectic life
  • How to handle all the “What If” fears that stop you from starting
  • How to create steady sustainable momentum with your plan

Thinking, wishing, dreaming, planning is all well and good, but you’ll never achieve your goal until you get into action. Ready? Set? GO!

Additional Resources for this Class:

Prerequisite Class:

Listen to the Class:

Thank you for your interest. This content is visible to ArtistsMBA Professional, Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Foundation Program
to access the following classes today ($5 for first 10 days/$27 per month Tuition):

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S.P.E.C.I.A.L. Step 3: Expand What’s Possible

Artists MBA, Professional ProgramStep 3 of the S.P.E.C.I.A.L. Roadmap to Success method for achieving your goals is “Explore all the ways to get there.”  Most people, when they Set a Goal, jump right into action doing all the things they know to do in order to achieve that goal.

The problem is that they don’t know what they don’t know.

As a result, one of two things generally happens – you either get to a certain level of success and then get stuck there.  Or, you hit an obstacle and quit – because you don’t know that there are ways around that obstacle.  Does this sound familiar?

Step 3 is about expanding what’s possible.  It’s about discovering what you don’t know, and figuring out how to learn what you need to achieve your goal.

You’ll learn:

  • How to Brainstorm – to access you’re own inner knowledge and creativity
  • How to Research – what are the right questions?
  • How to tap your resources to learn what they know
  • How to use this information to help with Step 4 – Create the Plan

Attaining a goal is always a learning and growth process.  In order to reach the next level of success, you must Expand What’s Possible.

Additional Resources for this Class:

Prerequisite Class:

Listen to the Class:

Thank you for your interest. This content is visible to ArtistsMBA Professional, Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Foundation Program
to access the following classes today ($5 for first 10 days/$27 per month Tuition):

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S.P.E.C.I.A.L. Step 1: Starting Point Assessment – Where Are You NOW?

Artists MBA, Professional ProgramOnce they’ve set a goal, most people make the mistake of jumping right into action doing the stuff they think they should.  But how can you successfully plan for a journey without knowing where you’re starting from?

In any journey from Point A to Point B – identifying Point A (your starting point) will enable you to chart the quickest, easiest and most likely path to success.

Most people don’t want to “waste time” evaluating where they ARE and what they’ve ACCOMPLISHED.  They want to focus all their energy on where they aren’t and what they don’t yet have!

This is a huge error from both a tactical standpoint and from a Law of Attraction standpoint.  Because remember, what you focus on expands.  If you are focusing on lack, you will soon lack more.

The Starting Point assessment is the 1st Step in the S.P.E.C.I.A.L. Roadmap to Success.  In this class, you will discover:

  • Why you MUST start from the starting point
  • How to assess your starting point in a useful way
  • Several useful tips to start assessing your starting point

When my private clients take these actions in pursuit of their goals they always feel more powerful and able to pursue their goals.  This is a surprisingly empowering process.

Additional Resources for this Class:

Prerequisite Class:

Listen to the Class:

Thank you for your interest. This content is visible to ArtistsMBA Professional, Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Foundation Program
to access the following classes today ($5 for first 10 days/$27 per month Tuition):

Read the Class Transcript

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Next Class:

S.P.E.C.I.A.L. Step 4: How to Create The Plan

Artists MBA, Professional ProgramOnce they’ve set a goal, most people make the mistake of jumping right into action doing the stuff they think they should.

Which may get them to a level of success, but more often they get stuck at that level, because they are only doing what they already know to do –

And they don’t know what they don’t know!

Being busy does not always mean real work. The object of all work is production or accomplishment and to either of these ends there must be forethought, system, planning, intelligence, and honest purpose, as well as perspiration. Seeming to do is not doing. Thomas A. Edison

Create the Plan is the 4th Step in the S.P.E.C.I.A.L. Roadmap to Success.  In my experience, people who try to go after their goal without first creating a plan often have sadly limited success and may even quit on their goal at the first sign of a challenge or obstacle. A plan will enable you to:

  • Work through or around obstacles
  • Maintain momentum in the face of challenges and distractions
  • Take advantage of serendipity and opportunities that come your way.

In this class, you’ll learn:

  • The 3 things that stop you from making a plan
  • What to do with the results of the first 3 steps of the S.P.E.C.I.A.L. Roadmap to Success
  • A fast, simple and natural way to create the plan for any goal or project
  • Some tips and tricks for implementing and moving forward with the plan

They say that Luck = Opportunity + Preparedness

Creating the Plan will help you be Prepared for the Opportunities!

Additional Resources for this Class:

Prerequisite Classes:

Listen to the Class:

Thank you for your interest. This content is visible to ArtistsMBA Professional, Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Foundation Program
to access the following classes today ($5 for first 10 days/$27 per month Tuition):

Read the Class Transcript

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Next Class:

How to Write the Dreaded Business Plan

Artists MBA, Professional Program“By failing to prepare, you are preparing to fail.” Benjamin Franklin

We’ve all heard this quote, and yet, we struggle and resist against writing a business plan. For most artists and creatives, there’s the myth that the plan will cramp your creativity. But what my private clients discover over and over again, is that the plan empowers your creativity and just makes life easier.

To be clear – the method I’m teaching won’t result in a 60 page business plan to get financing from a bank or Angel Investor. This is a plan you will use to guide you to create your successful business. If luck is truly when opportunity meets preparedness, your business plan is the first step to prepare for success! In this class, we’ll explore:

  • Why you want to write a business plan
  • The key components in your business plan
  • How to use a business plan to move forward in your career

Additional Resources for this Class:

Prerequisite Class:

Listen to the Class:

Thank you for your interest. This content is visible to ArtistsMBA Professional, Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Foundation Program
to access the following classes today ($5 for first 10 days/$27 per month Tuition):

Read the Class Transcript

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Next Class:

Creation of a Successful Year

Artists MBA, Professional ProgramAt the end of every year, usually between Christmas and New Years, I take a few hours to powerfully envision and create my new year with confidence and intention. In this class I will walk you through my process. I’ve found this process clears the slate and allows me to step powerfully into the New Year.

 

 

You will discover:

  • How to celebrate the wins of the past year
  • How to transform the past year’s challenges and losses into a powerful tool for success
  • How to lay the foundation for expansive success in the coming year
  • How to use these tools, in combination with the Time Management and Project Management tools to prioritize and focus your actions in the coming months

This Holiday Season, celebrate with more than family and friends, food and booze!  Celebrate your amazing future! Note from Debra: While this class was created and delivered at the end of the year, this process can be run at any point.  In addition to the dawning of a new year, I recommend doing it when you are on the verge of any significant change – ending/beginning a job, moving, ending a relationship, stepping into a new phase of a relationship (e.g. marriage), or launching a new business or career.

Additional Resources for this Class:

Prerequisite Class:

Listen to the Class:

Thank you for your interest. This content is visible to ArtistsMBA Professional, Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Foundation Program
to access the following classes today ($5 for first 10 days/$27 per month Tuition):

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Additional Class Materials:

Next Class:

S.P.E.C.I.A.L. Road Map to Success

Artists MBA, Foundation ProgramSo you’ve set some goals…

Now, how do you take those juicy goals from inspiring concept to real world success?

Debra has laid out the 7-step “S.P.E.C.I.A.L.” Road Map to Success.

 

In this class you will discover:

  • The biggest mistake that most people make in pursuit of their goals
  • How to create a foundation for real success
  • How to create a plan organically and easily
  • How to stay in action, and tune your actions for best results
  • The important final step that fuels future successes

Debra worked with callers to create some specific actions to get them started on their own Road Map to their inspired goals.

Additional Resources for this Class/Interview:

Prerequisite Class:

Listen to the Class:

Thank you for your interest. This content is visible to ArtistsMBA Foundation, Professional, Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Foundation Program
to access the following classes today ($5 for first 10 days/$27 per month Tuition):

Read the Class Transcript

Thank you for your interest. This content is visible to ArtistsMBA Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Mastery Lab to access the transcript of this class today


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Next Class:

The Shy Singer an Interview with Vikki Flawith

artists-marketing-business-academy-interview-with-expertsDebra was thrilled to interview singer/songwriter Vikki Flawith, former student at the Artists Marketing & Business Academy, Champion of the Creatively Introverted & Socially Terrified, opera-howling Blogger, procrastinating Painter, housework-hating Vocalist, power-napping Composer and Aquarian Cyber-Geek.

Vikki is a well-respected vocal teacher.  And she has signed multi-track deals with several music publishers.

 

Vikki says:
“My definition of success used to be pleasing everyone else and living my life according to what I thought they wanted so that they’d be pleased with me. Now I live my own life and my own dream.  In order to do this, I had to look deep inside, figure out my goal, and work steadily at the process of achieving it, over time. I had to understand my own operating system.  Being introverted isn’t a crime.  You just have to be more creative in marketing yourself and your art.”

In this interview, we explored:

  • How to make your introversion work for you
  • How to find your unique voice both in your art and in your marketing
  • Criticism vs critique, and how we talk to ourselves

And much more!  It was an enlightening and enjoyable conversation.

Additional Resources for this Interview:

Additional ArtistsMBA Classes on this Topic:

Listen to the Interview:

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Enroll in the Artists Marketing & Business Academy Foundation Program
to access the following classes today ($5 for first 10 days/$27 per month Tuition):

Read the Interview Transcript

(Transcript coming soon)
Thank you for your interest. This content is visible to ArtistsMBA Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Mastery Lab to access the transcript of this class today


Thank you for your interest. This content is visible to ArtistsMBA foundation, professional Program members only. Click here to access.