Artists MBA, Foundation Program

Internet Marketing and Social Media –Waste of Time or Key to Success in the New Music Business?

Artists MBA, Foundation ProgramThe internet has paved the way for the Artist Entrepreneur to create your own career without waiting for the record deal, the publishing deal or anybody to “discover” you.

But learning what you need for your business can be quickly overwhelming – do you need a website?  What should be on it?  What about Facebook?  Twitter? YouTube? GooglePlus?

In this class, we’ll explore:

  • Case Studies of Artists who are successful
  • What you need to know when it comes to Internet Marketing and Social Media
  • The fundamental do’s and don’ts best practices

Internet and Social Media Marketing, for the people using it correctly, their success is no accident. Discover how to apply it to your business and the best ways for you to use the power of the Internet to build the career YOU want!

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  • I have to say that their is no doubt that social media is a key to success. Just look at where Justin Bieber is after his so popular youtube video shot at the comfort of his home. Social media has been a part of everyone’s life and so this is where we as marketers can have our way to the target audience. 

  •  I think when getting involved with social media analysis,we should make sure that we know what we after. There are many types of social media listening companies that provide very different services. Some provide engagement platforms, others sentiment, and still others more advanced analytic platforms.so we should select the best.

    • For the students of the ArtistsMBA – this comment is exactly what NOT to do when blog commenting.  Notice – it has nothing to do with the actual post – which the commenter clearly had not read.  Since this post has nothing to do with social media analysis.  Instead, he has set up a search on his keywords – social media – and is likely posting exactly the same text on every blog.

      In addition, he/she has not given a name or signed in through the blog commenting system.

      It is clearly a very poorly disguised promotion.  #fail