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An Idea is Only as Good as the Implementation

What is implementation?

im·ple·men·ta·tion /impləmənˈtāSH(ə)n/ (noun)
the process of putting a decision or plan into effect; execution.

As a creative business owner who loves what you do, you are probably inundated with great ideas every day. You probably get them in the shower, as you’re driving, while you’re sweating on the treadmill. But how many of those great ideas do you put into action and see through to fruition?

That’s what I thought. I know, I know, it’s hard! You’re so busy running your business. It’s hard to find the time for something new. A new idea may require you to learn new skills to bring to fruition. It may involve getting help, spending money, investing time.

And new is scary. What if it doesn’t work out? How do you know if its the right idea at the right time?

Of course, there are no guarantees. But think about it. What if Steve Jobs had never moved forward on the iPod? What if Ford never invested in the assembly line? What if John Adams and Thomas Jefferson quit before writing the Declaration of Independence?

What world changing, business revolutionizing, life impacting idea have you set aside because you just don’t have time?

So, how do you, as a ridiculously busy entrepreneur make your ideas a reality?

“It is not always what we know or analyzed before we make a decision that makes it a great decision. It is what we do after we make the decision to implement and execute it that makes it a good decision.”

–William Pollard

Create the Structure for Implementation

idea, action, implementationIf you are not implementing ideas, it is likely because you don’t have an existing system or structure for taking an idea, developing that idea into a plan of action and then implementing that plan. So the seed of the idea floats around for awhile but doesn’t find the fertile ground to settle into and begin to grow.

Put a few simple structures into place and your ideas will have a place to land:

  • Have a notebook (online or a physical notebook) to record your ideas when they come to you.
  • Schedule time in your week – every week – to explore and develop new ideas. Back in the day (they aren’t doing this anymore, I don’t think) Google used to allow their employees to take 20% of their time to work on ideas. You don’t need to spend 20% of your time – but set aside an hour or two every week. It’s the quality and consistency more than the quantity of time that’s important.

Implement One Idea at a Time

I recommend serial monogamy when it comes to projects – 1 project at a time! Too many projects means you won’t effectively deliver on any of them. So pick one idea and for all the rest, keep them in your idea notebook for the future.

So how do you decide which idea to pursue?

  • Remember, you’re jotting down your ideas in your notebook – is there an idea you’ve written down more then once? Is there an idea that keeps popping up, over and over? That might be the first one to go with
  • Maybe go through your list and pick the one that seems most exciting, most shiny to you.
  • All your other ideas, go into the notebook for later. Keep writing them down – but don’t let them distract you.

Once you’ve picked your idea:

You may discover from this process alone that your idea isn’t really going to work. That’s OK – it’s not wasted effort. Because you will have learned a lot – and you may find a way to pivot your idea or this may open up other ideas or clarify ideas you’ve already had. Just pick the next idea and move forward.

Put Your Idea into Action

Once you’ve made the decision that this idea is the one you’re going to move forward on, make a specific schedule in your week for when you will work on it. Get coaching and support and most importantly get into action.

Let me know how you do in the comments!

 

 

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Is Action Your Missing Piece?

action, results, goals, law of attractionIn my fifteen years as a business coach for the professionally creative and creative entrepreneurs, I’ve seen a lot of incredibly smart, very talented people struggle to bring their dreams to fruition.

When I first started – I believed that this was largely due to a lack of knowledge in business fundamentals and business skills. Which is why I created the Artists Marketing & Business Academy – to help you close that knowledge gap.

And while I still believe that’s part of the problem, I’ve come to the conclusion that you could have all the knowledge and skill training and still struggle.

Because there’s a piece missing – and that’s ACTION!

What is Action?

Much to my surprise – it turns out action is a pretty complex word with many different meanings. But here are the ones I think are most useful for this conversation:

action

1a: thing done, a deed
b: the accomplishment of a thing usually over a period of time, in stages, or with the possibility of repetition
c: behavior, conduct
d: initiative, enterprise

2: an act of will

Merriam-Webster.com

LIVE ENCORE PRESENTATION – MAY 4TH

So, its what you do, right? Not what you say, not what you think, not what you wish, but what you actually DO.

You may remember a movie that came out several years ago — The Secret — which showed this guy sitting on his couch dreaming about a car – and then magically that car appears. I’ve always found that to be a misleading and possibly destructive portrayal of the Law of Attraction. Which led me to begin tweeting this:

The Law of Attraction without action is just the Law of Attr! Put the Action BACK!

It seems so simple – then why do we struggle so much with getting into action, staying in action, and choosing which actions to focus on?

What Blocks Action?

And why is it that some people seem to be completely stuck and stopped by these obstacles and others appear (at least from the outside) to be unstoppable?

You might think, “Well it’s just a difference in personality.”

Or, “It’s just easier for them than it is for me – they don’t have this problem with resistance or procrastination.”

Perhaps you even think, “I’m just … broken.”

Poppycock! I say!  Utter HOGWASH!

Okay – you might notice that this is a pet peeve of mine – you’re not broken. They’re not better than you. And it’s not some character flaw that you have no choice in!

What stops us is a bit different in each person.

  • It may look like procrastination.
  • It may look like analysis paralysis.
  • It may look like perfectionism.
  • It might feel like resistance, fear or overwhelm.

And it’s a useful exercise to examine what that dynamic is for you.

How do you know its time to stop? How do you know its the right time for some procrastination? (Wonder who’s tagged me on Facebook…) Understanding what your triggers are that begin this spiral into inertia or active resistance can help you disrupt that pattern. But understanding the pattern isn’t enough – you have to then have the tools to shift out of the pattern into something more productive.

What Allows or Even Motivates Action?

I believe that the primary difference between the folks that get stopped and the ones that seem to be unstoppable in their action is in their response to that stimulus. It’s not that they don’t get overwhelmed or experience fear. It’s not that they never question their choices or play the “Yeah, but…” game.

It’s that their response to that happening is to move forward into action.

You can think of it as simply rocking backwards and putting your weight in your heels. Or rocking forward and putting your weight on your toes. Try it – stand up and rock your weight backward just enough to sink into your heels. Then rock your weight forward to just slightly come up on your toes. Can you feel the difference? Can you feel the need, the desire, the irresistible urge to step forward when you rock forward?

So, when something seems to knock you off balance. When you feel stuck or stopped or resistant. When you are overwhelmed or stuck in perfectionism. Stand up and lean in.

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The Magic of Action – Free Webinar!

Do you struggle with procrastination?
Are you overwhelmed by the sheer amount of stuff to do – so much you are frozen by it?
Or are you really busy – but lack confidence that you’re doing the right things to create success?

Action is required to bring any goal to fruition.

Without action, inspiration and ambition are merely cool ideas.

Without action, your creativity stagnates, opportunities evaporate and despair gains fertile ground to root in.

FREE WEBINAR

The Magic of Action – How to Implement the Right Things at the Right Time!

LIVE ENCORE May 4th, 2017
7:00 PM EST

REGISTER TODAY!

It seems so simple, right? Just start moving, start doing, right? But very often, because of the power of inertia, starting can seem overwhelmingly difficult. So, we just do the things that seem easiest, but we can call them action – like going through email or doing the dishes.

And while something is certainly better than nothing – without results, we lose momentum and fall back into inertia. Because we’re not doing the RIGHT things.

If you are serious about your goals, about your career/business, about the impact you intend to make in the world – you must take action. And not just any action – but the right actions that will invigorate your desire and manifest your dreams.

You may never know what results come of your actions, but if you do nothing, there will be no results.
–Mahatma Gandhi

In this free webinar, Debra Russell, certified business coach, speaker, and master practitioner in NLP and Hypnosis, will give you three pillars of successful action. With this guidance you can create sustainable and impactful action that will move you to your goals.

This webinar is completely free – and if you can’t make the live date – a replay will be made available to all those who register. Take action!

REGISTER TODAY!

How to Create Successful New Year’s Resolutions

What Makes a Successful Resolution?

Every year, people make New Year’s Resolutions – losing weight, exercising more, swearing less – all different kinds of resolutions. And usually, by about 3-4 weeks into the year, those resolutions have fallen by the wayside, to be chalked up as “Oh, well, better luck next year” (if you’re an optimist) or as proof of failure (if you struggle with that inner critic). It’s 2 weeks into the New Year – how are you doing so far?

The question is – how do you make a resolution that you can stick to, that actually improves your life and creates a more successful year?
new-years-resolutions

3 Keys to Resolution Success

  1. Limit yourself to 3 resolutions or fewer
  2. Be clear, specific and measurable with your resolutions
  3. Make resolutions that are tactics and actions not goals

Limit Yourself to 3 Resolutions

Too much change, too fast is a recipe for failure.

As human beings we resist change and we especially resist radical change. Smaller, more incremental change can short circuit this resistance. So limit yourself to 3 specific behaviors that you think would make a significant difference, but make them smaller in scope.

For example, if your goal is to improve your fitness:

  • If you never work out at all, resolve to work out for 10 minutes a day (Instead of 2 hours a day which would be too much)
  • Take the stairs instead of the elevator. (A specific behavior)
  • Park at the back of the parking lot instead of the closest spot you can find. (A tactic to increase your daily step count)

These are 3 simple, small steps that will improve your fitness level without changing everything all at once. And notice, each choice was clear, specific and measurable. You may find that the 10 minutes expands naturally. Let it – that’s OK – but don’t mandate a huge chunk of time that you won’t be able to live up to.

Choose Clear, Specific and Measurable Resolutions

This seems pretty self-explanatory on the surface – so why do we have so much trouble with it? For example – do you have the words “less”, “more”, “longer”, etc. in your resolution? Those are comparative words and are inherently NOT specific.

To make a resolution specific, use a measure that you know you’ve either done or not done. For example, instead of “Exercise more,” how about “Exercise 3 times/week.”  Can you feel the difference between those two things?

If you’re not sure if your resolution is clear or specific enough – give it the success test. Will you know on any given day if you were successful in fulfilling a resolution?  If not – get more specific.

Resolutions Are Tactics and Actions Not Goals

In Goals and Actions and Strategies, Oh My! I clarified the difference between those terms. You may find it helpful to read that post as well before crafting your Resolutions.

Definition of a Tactic:

an action or method that is planned and used to achieve a particular goal

So to be clear – a resolution is not an objective or end result. It is the action or methodology that you believe will put you on the path towards your goals. So take a look at your resolutions – are they in alignment with a goal or goals? Will they move you forward towards what you want in your life for this year?

How to Implement your Resolution

Baby steps, baby steps, baby steps. You’ve chosen 3 (or fewer) simple actions or behaviors. You’ve made them clear, specific and measurable. You’ve clarified that they will indeed lead you in the direction of your goals for this year.  Now what?!?

Start today

Whatever day today is. It doesn’t matter if it’s the first or the 15th. It doesn’t matter if it’s June!!! Today is the first day of the rest of your life, right? Isn’t that how the saying goes?  Start today.

Forgive Yourself

If you choose not to keep your resolution one day. Or maybe you forget. Or you only get to part of it. That’s OK – forgive yourself. If you use that as an excuse to stop, if you use “doing it perfectly,” as a reason to not do it at all, then you are not going to reach your goals.

Are you willing to not reach your goals?!?

Instead, say the following, “I recommit to doing this resolution now. I’m starting again, now.”

I heard somewhere (I wish I could remember where), a story about how this person quit smoking cigarettes. At first he decided to quit once a week. On Monday. “OK – It’s Monday, I’ve quit smoking!”

At first, it only lasted one day. He was smoking again by Tuesday. But after a few months or so of quitting every Monday, he had gotten up to 7 days without a cigarette. So that next Monday, he quit again… Pretty soon, he was only having to quit on the first of the month. Then, the first of the new year. Then he stopped thinking about it all together – because he didn’t smoke anymore.

So, just keep choosing the action or tactic. There is no failure. This next moment is another opportunity to choose.

But also – you can think of each resolution as an experiment. You choose a particular resolution because you think it will have a particular impact on your life. But what if you’re wrong?

This year, I made a goal to read 1 book a month that is not strictly entertainment – they can be self-improvement or inspirational or skill building books. They could be biographies or histories or science books. But not mysteries or romance or science fiction!

Then, I resolved to read these books on my lunch break. (Notice the difference between the goal and the resolution)

But here’s the thing – I don’t want to read stuff that’s “good for me” on my lunch break. On my lunch break, I want to be ON A BREAK!! And so the resolution lasted about a week and the second week, I just couldn’t get myself to do it. Does that mean I’m a failure? Should I give up on that goal? No, I need to choose a different tactic. Find time slots that are not break times to do that reading. I didn’t fail – I just chose the wrong tactic. A different method can still get me to my goal. But if I look at it as a failure, if I judge myself harshly – then I won’t even try a different tactic. The key is to think of it as an experiment – if it doesn’t work, try something else!

So please share with me in the comments – what actions or tactics are you choosing to make this your best year ever? And come back and tell me how it goes!

Goals – What Are They Good For?

I’ve been reading Drive: The Surprising Truth About What Motivates Us, by Daniel H. Pink.  I expect I’ll be writing an article about Motivation when I’m done with it.  But while the book does question the value of setting goals, I am still a big fan of them.  In Drive, the studies seem to discount the value of external drivers toward accomplishment.  And I agree that externally motivated goals are not the way to go.

Goals, Vision, PlanningBut that’s not how I teach you to write goals.  A well-written goal must include your internal motivation, your experience of what your life will be like when you have accomplished the goal.  Because while we benefit from external rewards.  We are driven by our internal needs.  Your goals need to reflect and express your life’s purpose.  And when well-written, I believe that goals allow us to create our lives with volition.

In my experience, goals serve two main purposes:

1 – Definition of Your Path and Your Direction

When you set a goal, you are by its very definition determining that you are going in this direction and you are not going in that direction.  The more specific the goal is, the more defined your direction and the more options you have eliminated.

I believe that’s a good thing.  Very often people become completely paralyzed because they have so many choices, they don’t know where to start and so they just don’t … start….

In my experience with clients and in my own life, it is better to start down a road in a specific direction and change your mind than it is to wait until you know for sure.  Very often, if you begin to move in a particular direction, you can discover information that you would never discover if you wait.  Finding out that this path is the wrong path is extremely useful information. You can decide what you don’t want, which can lead you to more specifically determine what you do want.

And you will develop skills in the process that will greatly enhance your abilities to create success once you clarify your path.

I don’t believe there are any mistakes in life.  Because as long as you are in a learning process you will benefit from your experiences.  And your experiences will feed the next choice.  I have often “accidentally” discovered an amazing opportunity that I would never have seen had I been waiting for the “right” path.

2 – Placing Your Order With the Universe

So, first, I believe in the Law of Attraction.  As a reminder, here are the two main tenets of that law:

  •   What you focus on expands
  •   You get what you expect

So, in terms of goals – when you are focusing on your goal, you are actually expanding your opportunities in that direction.  And since by the very action of setting a goal that you believe is achievable within the time frame you’ve set – you are setting the stage for the achievement of the goal – because you expect it.

I look at goal setting as placing your order with the Universe.  You are inviting the Universe to align with your intentions and support you in manifesting what you want.  You’ve heard the expression – be careful what you wish for, you might just get it.  That’s what this is.

And it’s better to place a specific order than a general, vague order.  Think about it.  What if you went into a restaurant and said to the waiter, “Hello, yes, I’d like some cow, please.”  Do you know what you’ll get?  You might get a steak, but you might get tongue (yech!).

On the other hand, if you say to the waiter, “I’d like a filet mignon, with a baked potato, sour cream on the side, and an order of steamed broccoli.”  You’re more likely to enjoy that meal.

So, what are your goals for 2013?  And does this help you begin to think more specifically and clearly?  Please share your insights!

How to Use Goals, Actions and Strategies to Craft a Plan

In Part One of this article – Goals and Actions and Strategies – Oh, MY! – I clarified the differences between goals, actions and strategies and talked about why that is a difference that makes a difference.

In this article, I’m going to explain how you can design a plan that employs all three aspects.

In my experience, most people have a focus level that is their comfort zone.  There’s the big picture thinkers and the detail-oriented folks.  Which are you?

Big Picture Thinkers

goals actions strategies vision planning

  • You are a dreamer.
  • You are excited by big goals for the future.
  • You love new ideas and starting new projects, but when you get bogged down, you just go on to start another project.
  • You have little patience for the details – the details seem hard and even boring.
  • You get overwhelmed easily by details
  • You are often unhappily surprised by the outcomes of your big plan, because you forgot a simple detail.
  • You make a lot of big plans, but don’t seem to get very far in executing those plans.  And usually those big plans are very sparse on the details.

You love to fantasize about your big success, but when you look around, you don’t understand why you’re not there yet.

music business coach, success, promotion, marketing, artistsDetail Oriented Folks

  • You love to feel busy.
  • You are constantly thinking in terms of, “What should I do?”
  • Thinking about long term goals feels uncomfortable, even frightening.
  • You’d much rather focus on this email, that paperwork, those phone calls…
  • You have lots of lists and every time you listen to an expert or read a book you add lots of items to those lists.
  • You can tend to over think things and feel the need to get all the details and plans perfect before taking action.

You work really hard all day long, but when you look around, you don’t understand why you feel like you’ve gotten nothing accomplished.

I don’t think either focus level is right/wrong or good/bad.  Actually, in order to be successful in life and in business, you need to be able to pull focus. You need to have some facility with both levels of thinking which will enable you to think big, create useful plans and then implement those plans to take consistent and productive action.

Whether you go from microcosm (the details) to macrocosm (the big picture) or vice versa, when designing your plan doesn’t matter.  What does matter is that:

  1. You create the big picture outcome (goals and vision)
  2. You choose some guidelines for making decisions (strategies)
  3. You develop a step-by-baby-step action plan for accomplishing those outcomes with a specific order and time frame to get you from where you are now to where you intend to be
  4. You implement that plan on a daily basis
  5. Assessing and adjusting as you go

goals, plans, vision action

Start with Your Comfort Zone

The order is less important than doing all 5 parts.  If you’re a big picture thinker, start with the big picture, but don’t stop there!  And if you like the details, but thinking big scares the bejeezus out of you, then start with the details and extrapolate out.  Here’s how:

If You Start with the Big Picture

Close your eyes.  No, wait, read this part first, THEN close your eyes!  OK, think about one year from now.  And as you’re imagining one year from now …

  • What do you see around you?
  • What do you have?
  • Who are you working with?
  • What are you doing?
  • What do you hear?
  • Get specific.

Now, open your eyes and write down everything you saw.  Do it in bullet point form.  Create a brainstormed list of all you want to have and be.

Once you’ve got your list:

  1. Go through and turn each bullet point into a specific, measurable goal with a deadline.
  2. Group those goals together by category (such as fitness and health, business, relationships, etc.).
  3. Within the business category – you can use the 5 Hats of the Business Owner to group your items in more specific categories.
  4. If you see other goals that need to happen in order to create that goal, add them to your list.
  5. Put the goals in the order that makes the most logical sense
  6. Then break out the objectives and action steps for each goal.

You will end up with a specific, step-by-step actionable plan for each goal.

Now if that feels overwhelming, don’t do it for each and every goal.  But do it for the first group of goals that put you on the road to those longer term goals.  What are the goals that need to be accomplished in the next 3-4 months?  Develop a plan for each one of them and then get busy making them happen!

Or You’re Starting with the Details

To do listIf all you think of when asked “What do you want?” is all the stuff to do, all the steps to take, all the different things you’ve been thinking about, “If I only do these things, I’ll be successful.”  Then start there.

Make a big brainstormed list of all the actions, all the steps, all the ideas of actions, all the things people have told you that you have to do.  Make a big list.  Now I recommend doing this in excel, where column A is your long list of stuff to do and each action item is in a separate row.

Now, take that long list and:

  1. In Column B, put the categories of your life each action falls into (such as fitness and health, business, relationships, etc.) and again, you can use the 5 Hats of the Business Owner to break out the work category further.
  2. Then, use the sort function in Excel to sort by category.
  3. Cut and paste the sorted list into a separate worksheet for each category.
  4. One category at a time, ask yourself, which actions go together?  And group them together.
  5. And then ask yourself, if I do these 6 actions that seem to go together (for example) what will I have?  What will that give me?
  6. Write a specific and measurable goal or objective to express that.
  7. Put a deadline on that goal and add start dates and completion dates on each action.
  8. Fill in any actions that are missing in order to create those goals
  9. Think about all those goals together, and create a vision of what that life looks like.

And here too, if creating a full-fledged plan with start and end dates on every action feels overwhelming, just work with the goals for the next 3 months.

StrategyWhere do Strategies fit in?

Strategies, by their very nature, fall into the category of big picture thinking.  Because they apply to everything.  When you choose a strategy, it will effect:

  • How you state your goals
  • Which action items you choose when creating your plan
  • How you implement your plan

For example, if you have a strategy of

Always be learning!

And you apply that to your goal.  It might change:

A CD of toe tapping songs

to

A CD of toe tapping songs with expanded musical influences

Your action plan might include studying Cuban and Jazz music styles in order to help you expand those musical influences.  It might also include taking a songwriting class or studying recording techniques.  It might include participating in a songwriting circle to get ongoing feedback on your writing.

Without that strategy, your goal and your actions might be very different.

So, start with creating a few strategies and test them out.  Apply them to your goals and action plans and see how they change.  And work with them for a few weeks to decide if you like how the strategies are affecting you and whether you want to keep them or change them.

It’s also an interesting question to analyze what strategies are you currently using, unconsciously?  But that’s a subject for another time.

What are your goals, actions and strategies?  I’d love to hear them!

 

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Are Goals Really Necessary?

I was having a conversation with a client the other day.  He’s an engineer and is always working on cutting edge, invention type stuff.  He said that setting goals doesn’t work in this type of  design.  Because when you are inventing something for the first time, you don’t really know what you’re going to end up with.  And that it rarely looks like what you were thinking about inventing when you started out.

I suggested that you had to at least have some general framework of what you were creating.  Even if only in terms of a problem you’re looking to solve, otherwise how could you even begin? I suggested that setting an umbrella goal, a goal that determines the general direction is better than no goal at all.

Create Your Vision, Goals, DreamsAnd if you up with something different than you expected, that’s all good.  It doesn’t invalidate the original goal – you just assessed and adjusted as you proceeded down your path.  That’s step 6 in the S.P.E.C.I.A.L. Roadmap to Success!

After we finished our session, I got to wondering about this and thought, perhaps that’s one of the challenges for artists as well.  If you’re sitting down to write a piece of music, do you know what you want to end up with?  Or is discovering the music part of the process, just like discovering a new invention?

And even if you don’t know what you’re going to end up with, don’t you need to start with at least a framework?  In music, don’t you at least start with a key, a mode?  Do you decide the rhythm or B.P.M.?  With a painting, do you start with at least the size of the canvas?  What medium you’re going to use?  The style?

Don’t you have to start with some general idea of what you are creating, even when you are inventing something from scratch?

What Does This Have To Do with Goals?

This process is true with all goals, not just in design but in all areas of your life.  You are inventing something from nothing.  You are bringing choice and direction to your path in the present and creating the vision of your life in the future.  The pursuit of your goals is always an invention of something you didn’t have before.  And you won’t really know what you have until you are there.  Because you don’t know what you don’t know.

Goals are Always a Leap of Faith!

But that doesn’t mean you don’t set Goals, specific and measurable.  As you work through the process of birthing those goals, you will hone and sharpen them, even completely rewrite them.  But if you don’t set specific ones now to the best of your ability, with what you know to be true now, then you won’t get to work bringing those goals into fruition.

So what if it changes as you go?  That neither lessens the validity of the goals you set today nor undermines the life you are creating for your future.  It’s just part of the process.

What are your leaps of faith for 2013?

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Goals and Actions and Strategies – Oh, MY!

I was on the TAXI Forum and I came upon this thread “Post your Goals after attending the Rally” (the yearly conference for TAXI Members). While reading through people’s responses to the question, I noticed that most posts were a combination of goals, actions and strategies, with the posters conflating their intended actions, strategies and goals as if they were all goals.

I believe that this confusion can actually create some of the struggles and road blocks that many of you experience as you pursue your dreams. So, in this article I will explain the difference and why it matters.

In short, the difference is:

  • Actions are WHAT you do
  • Strategies are HOW you do
  • And Goals are WHY you do

Strategies

“Henry Mintzberg from McGill University defined strategy as ‘a pattern in a stream of decisions’.”

“In game theory, a strategy refers to the rules that a player uses to choose between the available actionable options.”
Wikipedia 

So, strategy has to do with:

  • Your methodology
  • How you choose to think about your goals and actions
  • And the underlying principles you use to determine which path to take to achieve your goals

Strategies affect how you prioritize each project in the larger scheme of things as well as which options you choose in your pursuit of your goals.

Actions

“Basic action theory typically describes action as behavior (emphasis added) caused by an agent in a particular situation. The agent’s desires and beliefs (e.g. my wanting a glass of water and believing the clear liquid in the cup in front of me is water) lead to bodily behavior (e.g. reaching over for the glass). In the simple theory (see Donald Davidson), the desire and belief jointly cause the action. Michael Bratman has raised problems for such a view and argued that we should take the concept of intention as basic and not analyzable into beliefs and desires.

In some theories a desire plus a belief about the means of satisfying that desire are always what is behind an action.”
Wikipedia 

Belief, emotional intelligence

 

In Cognitive Behavioral Therapy, it is your beliefs about yourself, the universe and your place in the universe, as well as your emotions induced by your beliefs which, at a minimum, color your actions and more likely completely determine which actions or behaviors you choose.

Although these choices are generally occurring in your unconscious mind. These behaviors then lead, seemingly inevitably, to your outcomes.

 

Goals

“A goal is a desired result [snip]. It is roughly similar to purpose or aim, the anticipated result which guides reaction, or an end, which is an object, either a physical object or an abstract object, that has intrinsic value.”
Wikipedia 

 

So, a goal is an outcome, an objective. It is the result you seek. But very often when asked, “What are your goals?” People respond with their actions and strategies. I elaborate on how I design goals with my clients in “Goals and Success”.

So, what does it matter?

Well, if you are only focused on WHAT to do, without a clear picture of the PURPOSE, it is very easy to become confused, discouraged and even completely derailed.

If you don’t know WHY you are taking these actions, if it gets hard to take the actions or they don’t work out they way you think they will, then you may give up entirely.

But when you are clear about your objective, your WHY, then if one action doesn’t get you there, you simply find another way. You think about your strategies. You brainstorm your options. You ask for help and advice.

You figure it out!

But if you are only thinking in terms of actions – then what happens when the one idea you had of something to do doesn’t work out? Well, what else is there to do, but quit?

Having a strategy may help you think of other things to do, but how do you evaluate which are the right things to do and when is the right time to do them, if you don’t know what you want!?!

Or as one gentlemen said to me in a workshop years ago – if I don’t know where I’m going, how will I know when I don’t get there?

If you still aren’t sure whether you’re thinking in terms of goals, actions or strategies – share them below and I’ll be happy to help you figure it out!

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S.P.E.C.I.A.L. Step 5: Implement the Plan

Artists MBA, Professional ProgramGET INTO ACTION – Finally

So, you’ve explored your starting point, created your vision of the ending point, explored all the ways to get there and created a plan. And now, finally, it’s time to put that plan into action!

In Step 5 of the S.P.E.C.I.A.L. Roadmap to Success, you implement the plan that came out of all the groundwork you laid in Steps 1-4.

In this class, we’ll explore:

  • How to build this into your already hectic life
  • How to handle all the “What If” fears that stop you from starting
  • How to create steady sustainable momentum with your plan

Thinking, wishing, dreaming, planning is all well and good, but you’ll never achieve your goal until you get into action. Ready? Set? GO!

Additional Resources for this Class:

Prerequisite Class:

Listen to the Class:

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Enroll in the Artists Marketing & Business Academy Foundation Program
to access the following classes today ($5 for first 10 days/$27 per month Tuition):

Read the Class Transcript

Thank you for your interest. This content is visible to ArtistsMBA Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Mastery Lab to access the transcript of this class today


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S.P.E.C.I.A.L. Step 3: Expand What’s Possible

Artists MBA, Professional ProgramStep 3 of the S.P.E.C.I.A.L. Roadmap to Success method for achieving your goals is “Explore all the ways to get there.”  Most people, when they Set a Goal, jump right into action doing all the things they know to do in order to achieve that goal.

The problem is that they don’t know what they don’t know.

As a result, one of two things generally happens – you either get to a certain level of success and then get stuck there.  Or, you hit an obstacle and quit – because you don’t know that there are ways around that obstacle.  Does this sound familiar?

Step 3 is about expanding what’s possible.  It’s about discovering what you don’t know, and figuring out how to learn what you need to achieve your goal.

You’ll learn:

  • How to Brainstorm – to access you’re own inner knowledge and creativity
  • How to Research – what are the right questions?
  • How to tap your resources to learn what they know
  • How to use this information to help with Step 4 – Create the Plan

Attaining a goal is always a learning and growth process.  In order to reach the next level of success, you must Expand What’s Possible.

Additional Resources for this Class:

Prerequisite Class:

Listen to the Class:

Thank you for your interest. This content is visible to ArtistsMBA Professional, Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Foundation Program
to access the following classes today ($5 for first 10 days/$27 per month Tuition):

Read the Class Transcript

Thank you for your interest. This content is visible to ArtistsMBA Mastery Program members only. Click here to access.

Enroll in the Artists Marketing & Business Academy Mastery Lab to access the transcript of this class today


Thank you for your interest. This content is visible to ArtistsMBA foundation, professional Program members only. Click here to access.

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