Rising Star Systems

Marketing 101

Artists MBA, Foundation Program

Marketing is fundamental to your success. If you’re out to make a prosperous living doing what you love, it just won’t happen without marketing. Yet few artists spend much time learning this foundational set of skills.

Copyright and Trademark Basics an Interview with Jeff Fabian

copyright, trademark, Jeffrey Fabian

Trademark and copyright protection are fundamental components of a sound business strategy for all artists and professionals in the Music Business, Visual Arts or Film and Television Industry. But do we have to be lawyers to understand the basics? Jeff Fabian says “NO!” and he is going to going to prove it to us in […]