A collection of longer articles, published first for the “Words to the Wise” Newsletter.

Clear the Plate - the 2nd Key to Maintaining Focus

In the first installment of this series we created a big brainstorm…

Maintaining Focus in the Face of Chaos - 1st Key

The Holiday Season can be so joyfully chaotic, can't it?  Parties…

Embrace Your Unique Voice as an Artist

This is primarily directed to artists, but really, it applies…

Don't be a Needy Artist

Over the past few years, since I started doing the Ask Coach Debra Calls and being more active on Twitter and Facebook, I've had many encounters that go something like this:

Facebook Promotion Etiquette

In the last week, 2 people have gone onto my Facebook Pages - Debra Russell and Artists Marketing & Business Academy - and posted that I should check out their Facebook Page or ReverbNation Page. And my first reaction was - wow, that's rude.


Suppose that what you fear could be trapped and held in Paris. Then…

Some Fun Alternative Definitions of FEAR

False Evidence Appearing Real – the canonical one False…

An Open Letter to LunarPages

or Why I Recommend Against Using LunarPages to Host Your Website The…
Belief, emotional intelligence, Fear


Confidence, as an issue, comes up for my clients, in one form…

Niche Marketing - How Thinking Small Can Payoff BIG!

What is a Niche, really?  And why is everybody talking about…

Venues and Artists - A Complex Relationship

Last week, an interesting conversation erupted on a music list-serve that I participate in. I think there is much to be learned from this both by the Venue Owners/Bookers and the Performing Artists who depend on those bookers for their gigs. I have removed all of the names/locations because the real issues here are applicable across locations, genre and venue size. If you are a performing artist looking to book gigs - I strongly recommend you read on - don't make these mistakes yourself! And if you are a venue owner or booker - you may also find this informative.

If You Build It, They Will Come

Or Will They? Many artists in the music industry believe that all they have to do is record a CD and their audience is sure to show up. I believe that this mythology has had a detrimental impact on the DIY musicians’ success promoting their music. So, let’s deconstruct this idea and really take a look at it.

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