Entries by Debra Russell

Branding 101

What is branding? Branding is a fundamental marketing concept that is often misunderstood by business owners. According to Wikipedia: “A brand is a “Name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers.”[1] Branding began as a way to tell one person’s cattle […]

Debra Recommends LaTour de Force Productions

Professional Performance Reel Production Latour de Force Productions will take your footage and help choose your scenes in a fashion that will best represent you, while being consistent with your brand! They custom design your reel, and make it fun to watch – with titles, captions, transitions, and music. They also apply basic color and […]

The Devil on Your Shoulder

In my life, I’ve done a lot of work with the critic’s voice, learning techniques and getting quite good at transforming my inner critic to support and inform my forward progress (rather than criticize and impede it). I’ve gotten to the point where, these days, I rarely hear a critical voice in my head. And […]

Welcome to the Success eCourse

Dear , Welcome and thank you for making a commitment to yourself and your own success! You will be receiving one email each week for the next 10 weeks. Please add Success-Solutions [at] Artists-Edge.com to your address book, to be sure you receive the Solutions to your Challenges. Because people have trouble with long emails […]

Solution #1: Time Management

What it feels like: I need more time!! I need a 48 hour day to get it all done! You have so much to do and never enough time to do it. When you finally manage some time to work on your creative career, there is so much to do: practice your craft, create new […]

Solution #3: Lack of Support for Your Dreams

What it feels like: I feel like I’m always working alone and everyone and everything around me is telling me I’ll never make it. You’re surrounded by people and messages that your art is not a Real Job. Your family/friends don’t seem to take your ambitions seriously. You don’t know how to get taken seriously […]

Solution #4: Money and Finances

What it feels like: I’m useless when it comes to money. Where does it all go? How do I budget money when I don’t know from week to week how much I’ll bring in? How do I know when I’m making enough money from my art to quit my day job? When I start thinking […]