3×5 Contact Management System
Back in the good old days, before such things as computerized contact management systems, salesmen created a physical contact management system. I learned this system many years ago, while working in the Network Marketing world. For those of you who prefer the tactile sensation of a physical contact management system, but are finding that just […]
PR vs. Advertising
Small Business owners who do not have a background in marketing often confuse PR (public Relations) and advertising. Advertising refers to a very specific thing – buying space/time in a public medium such as print, radio, TV, or billboard. Public relations refers to everything else we do to promote ourselves and our business. Frankly, unless […]
Multiple Streams Step 5: Generate Traffic
The major purpose of marketing, for any business, is to create awareness and desire for you and your product. You can have the finest quality product. But if no one knows about it – how can you create a prosperous living?
This isn’t about forcing people or manipulating people. It’s about giving people the information they need to make up their own minds and then making it easy for them to take action.
Debra Recommends TAXI
I’ve been working with TAXI as a speaker for the yearly conference, the Road Rally, since 2005. I’ve come to know many TAXI Members, as well as Michael Laskow and the other staff who tirelessly work to help their members create a prosperous living doing what they love. I can without hesitation recommend TAXI Membership […]
Debra Recommends Ruthless Self-Promotion in the Music Industry
by Jeffrey Fisher Product Description from Amazon.com Despite the ever-changing nature of the music industry, one constant remains: you must become a ruthless promotion fanatic to achieve success. There are no quick fixes or shortcuts to fame and fortune in the music business. But if you truly desire success and are dedicated to putting your […]
Multiple Streams of Income
I’ve been following this model in building my business and it has made a tremendous impact on my income, on my success with my clients and on how much fun I have working! While these products are primarily focused on Coaching or Service and Consulting businesses, I’ve very successfully coached my clients in the Arts and […]
Debra Recommends Book Yourself Solid
I use many of Michael’s stratagies in my own coaching business.
Debra Recommends Blogwild! – Key to a Successful Business Blog
The world seems to have gone blogwild. More and more personal blogs appear every day, and businesses large and small are realizing that blogging can be a dynamite sales, marketing, and communications tool. Blogs are cheap to set up and operate, and they can humanize a company’s image, start the buzz on a new product, and get instant customer feedback.
Debra Recommends 1ShoppingCart
But if you’re like me and you want something that requires very little programming to customize the look and feel. And a system that offers all the bells and whistles you want and need from your shopping cart – this is a great solution!
Debra Recommends Audio Acrobat – Easy Audio!
Create Audio for your website, record teleclasses, testimonials, podcasts – quickly, easily, and inexpensively. No equipment to buy. No special skills necessary. I’ve built my entire membership site based on this tool!