ArtistsMBA Track 3C – Money Management

How to Prepare for a Successful Crowd Funding Campaign, an Interview with Ariel Hyatt

artists-marketing-business-academy-interview-with-expertsIn today’s DIY Music Business, many artists are looking to crowd funding to replace the financing that a record deal used to provide. But the success rates of crowd funding efforts in the music industry are not all Amanda F. Palmer stories. It’s not the get rich quick solution to your financial woes.

Luckily for us, Ariel Hyatt of Cyber PR has studied this question and is going to share a few of her Crowd Funding Success Secrets with the members of the Artists Marketing & Business Academy Professional Program.

In this Interview with an Expert you will learn:

  • The 3 biggest Crowd Funding mistakes
  • What you must have in place before you begin your Crowd Funding Campaign
  • How to choose which Crowd Funding site to use for your campaign – Kickstarter, Indiegogo, where to start?

Is Crowd Funding the right method at the right time for your next project? In this interview Ariel will give you the criteria for making a sound business decision for your career.

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Ariel Hyatt

Debra Russell, Artists Marketing and Business Academy, Ariel Hyatt, Music Promotion, PR, Social Media, twitter, internet marketing, social media marketing, social networking

From left, Dean Krippaehne, Vikki Flawith, Ariel Hyatt, Derek Sivers, Debra Russell, TAXI Panel

Ariel Hyatt is the founder of Ariel Publicity & Cyber PR a New York based digital PR firm that connects artists, authors and filmmakers to blogs, podcasts, internet radio stations and social media sites. Over the past 13 years her firm has represented over 1,400 musicians of all genres.

Educating musicians is her passion and her philosophy is: combine social media with Internet marketing to help artists grow their fanbase and increase their income.

Several times a year, she leads sold-out workshops to musicians and music industry professionals looking to learn about Social media and online marketing. Her bi-weekly ezine and YouTube series “Sound Advice” has over 10,000 subscribers and she is a contributing blogger to Music Think Tank.

Ariel has written dozens of articles on how to navigate the “new” music business and her book: Music Success in Nine Weeks is available at Amazon.

How to Manage Cash Flow for Your Art Business

Artists MBA, Professional ProgramDo you know the number 1 reason businesses fail?  Cash Flow. Or to use business terminology, insufficient capital or operating funds.

Knowing how to manage your finances (business and personal), manage your cash flow and plan your cash flow management is critical to your success.

In this class Debra will show you how to take your business beyond the gig-to-gig, sale-to-sale mentality and build a financial foundation that generates prosperity and a sustainable career. Are you ready for the big time?

You’ll learn:

  • How to break out of the time for money trap
  • How to plan for the cyclical nature of your cash flow
  • The difference between good debt and bad debt
  • The benefits of separating your personal and business finances
  • How to make the most of your tax deductions
  • Getting your financial house ready for the big time!

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Money Management: Building Your Financial Foundation

Artists MBA, Foundation ProgramMany of us think our trouble with money is that we just don’t have enough.

If we had more money, our problems would disappear. But the vast majority of lottery winners are broke within 3 years.

The problem isn’t the money – it’s how we think about, manage, and use this essential resource.

“Money is only a tool. It will take you wherever you wish, but it will not replace you as the driver.” – Ayn Rand

In this class, you’ll learn how to:

  • Shift your internal beliefs to become a money magnet
  • Apply the S.P.E.C.I.A.L. action plan to your unique goals to achieve financial freedom and success
  • Build systems to streamline your money management
  • Design a game plan that produces and sustains financial freedom

Additional Resources for this Class:

Prerequisite Class:

Listen to the Class:

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Enroll in the Artists Marketing & Business Academy Foundation Program
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