Artists MBA, Professional Program

Multiple Streams Step 8: BOP Positioning

Artists MBA, Professional ProgramThe final step of the Multiple Streams of Art / Music Income process, establishing your BOP (Bold, Outrageous, Provocative) Positioning, is bigger than your Branding, or your USP (Unique Selling Proposition).

Your BOP Position is about who you are and what you stand for as an artist, as a business and as a human being.
 

What is Your Purpose?

In this Class, we’ll discover:

  • What is a BOP?
  • How some artists are using their BOP to make a difference in the world
  • 3 Key questions to help you identify your BOP
  • How do you use your BOP to build your Multiple Streams of Art / Music Business?

Your BOP is your BOLD OUTRAGEOUS PROVOCATIVE statement of who you are and what you stand for.  What is your BOP?

Additional Resources for this Class:

Prerequisite Classes:

Listen to the Class:

Thank you for your interest. This content is visible to ArtistsMBA Professional, Mastery Program members only. Click here to login.

Enroll in the Artists Marketing & Business Academy Professional Program
to access this class today ($49 per month Tuition):

Read the Class Transcript

Thank you for your interest. This content is visible to ArtistsMBA Mastery Program members only. Click here to login.

Enroll in the Artists Marketing & Business Academy Mastery Lab to access the transcript of this class today


Thank you for your interest. This content is visible to ArtistsMBA Foundation, Professional Program members only. Click here to login.

Next Class: